An automated marketing program where a Web advertiser or merchant recruits webmasters to place the merchant's banner ads or buttons on their own Web site.
As you are probably aware, what is called an “affiliate program” or “associate program” is a relationship in which a merchant pays you (the “affiliate”) for links from your site to his site. Usually, the affiliate is paid only when an actual sale is made by the merchant as a result of your link.
Affiliate marketing is one way to make money online for those who want to derive an income from their web use. An affiliate marketer promotes specific products or websites in exchange for a cut of the profits or commissions from the web traffic. Any time the recommendation/web traffic from an internet affiliate leads to a sale, the affiliate earns money. In other words, the products or services are provided by others, while you provide a sales or marketing outlet. While there are no successful get-rich-quick schemes, many people have found success doing internet marketing as an affiliate. Learning how to work as a successful affiliate marketer can help you determine whether a career in this potentially lucrative field might be right for you.
There are two primary business models that prospective affiliate marketers choose between. The first is a resource site, and the second is a review site. Which model you choose will depend on your familiarity with the products or services you advertise.
In order to work as an affiliate marketer, you'll need your own platform (a personal website or blog) on which to post links and advertise for your chosen products or services. If you already have a website or blog, you can use that platform to begin earning additional income as an affiliate marketer. If you do not yet have a website or blog, you will need to create one.
Most affiliate marketers choose a niche, or area of specialization. Before you begin marketing products or services, you'll need to find an area you can easily work within to advertise.
Once you've chosen a niche in which to work, you're ready to start finding products and services to promote on your platform. The products/services you choose to promote, as well as how much work you'll have to put in, will vary depending on your chosen niche.
Affiliates will help grow your business and help you tap into web traffic. There are many ways to meet and engage with affiliates, but the best way to access desirable affiliates is by building a reputation for yourself. You can do this by developing a popular blog or otherwise earning a large online following, or by becoming a published author of a book or article. There are other ways of meeting affiliates, of course, and each method will vary in its success and required effort. Generally speaking, the basic course of action for acquiring affiliates typically involves one of the following methods.
Once you've built a popular platform and secured affiliates to work with, you'll need to drive traffic to your affiliate program. There are a number of ways to accomplish this, but one of the easiest and most successful methods involves writing a blog post or web article and using your email newsletter to invite your subscribers to join the affiliate program of your choosing.